Project 03 - HISTORY|MEANING




HISTORY|MEANING
                                   SIGNIFIER. SIGNIFIED                                                             expression, concept
INTRODUCTION
The 3rd project of this series extends directly from project 2. This brief intends to open investigation into ‘urban semiotics’; Semiotics - the study of signs and symbols and their use or interpretation in the making and expression of meaning. In an urban fabric - The study of ‘meaning’ in urban form as generated (framed/invented) by architecture, images and society. (…where ‘signifier’ is the expression and ‘signified’ the concept.)

 “Not only is the city an object which is perceived (and perhaps enjoyed) by millions of people of widely diverse class and character, but it is the product of many builders who are constantly modifying the structure for reasons of their own. While it may be stable in general outlines for some time, it is ever changing in detail. Only partial control can be exercised over its growth and form. There is no final result, only a continuous succession of phases.”
 “We must consider not just the city as a thing in itself, but the city being perceived by its inhabitants.”
 “The observer himself should play an active role in perceiving the world and have a creative part in developing his image.”
“The observer—with great adaptability and in the light of his own purposes—selects, organises, and endows with meaning what he sees.” (Kevin Lynch 1960)
This brief adopts these ideas as experimental, observational and representational processes toward generating an understanding and expression of a particular history (or story). And further to translate visual reflections, signs and concepts to a resultant architectural response. A building as; surface and space, skin and void, sign and museum.
The Louis Botha arterial unravels multiple ‘Johannesburgs’ distending along its trajectory, this linear interface allows for interesting and unexpected observations – unique and sometimes contradictory characteristics – urban fringe, suburb, residence, industry, development, decay, thoroughfare, informal, permanence, transience, belonging and disillusion are all realities that can be observed. These conflicting scars of reality begin to tell the story of city and people, a clashing consequence of Johannesburg as a city of invention&industry, struggle&segregation, wealth&wasteland, re-invention&reality. These historical, current and ongoing conditions - complex architectural, urban, historical and socio-political clues and undertones - are what you are called to investigate, unpack and challenge in this project.
PROJECT BRIEF
Supporting this brief as an extension of project 2 a series SITES OF SIGNIFICANCE have been identified in each ‘local area’ on the Louis Botha Corridor of Freedom. These buildings have been selected as ARCHITECTURAL CHARACTERS (protagonist figures) for each of the ‘local areas’. Throughout the process of this project these sites should be considered as beacons/testimonies of the urban character and social identity of the ‘local area’. The individual sites are specified further on in this brief. Each student will work within the same ‘local area’ as allocated in the previous project. Although this is not a group work exercise students are encouraged to work within the ‘studio offices’ and support and collegial development is expected.
Students’ approaches must incorporate the previous design drivers (topography. topology, networks.  Connections) as influences to observation and design, engaging with the complex nature of the selected site with an end focus to uncover and communicate history and meaning to (and through) the social and historical conditions of your allocated context.
Having already conducted urban analysis in groups and individual focused mapping and investigations your process begins rapidly - consolidate and communicate the embodied meaning and memory of the neighborhood, through its development and reinvention.



task one
DRAWING: The following list must be explored and executed as a literal list of drawings. You are required to produce a piece of work for each component described. For the purpose of this brief your understanding of ‘drawing’ must be expanded. Consider each drawing (and the process of image making) as an experimental investigation into achieving the expression/representation required.
- 1 - The site + building as beacon/testimony situated in a matrix of; perceptions, realities, data, expressions, reactions. (A drawing and a montage.)
- 2 - The site + building as an expression of a suggested key characteristic:
Parktown Hillbrow       ‘A gray area’
Yeoville Berea             ‘A vibrant edge’
Orange grove             ‘A latent landscape’
Highlands                    ‘A conflictual zone’
Balfour                         ‘A forgotten tapestry’
Bramley                       ‘A disjunctive relationship’ 
Wynberg                     ‘An industrial inbetween’
(A drawing.)
- 3 - The site/building as a spatial expression of your archispeak term. (A drawing and a model.)
- 4 - The building as:
- context
- person
- community/ies
- conflict
- opportunity
- history
- meaning
- skin + void
- place
- landscape (vertical)
(A collection of drawings and explorations.)
task two
REPRESENTATION and DESIGN: Your design challenge is to re-imagine the building and the site - a museum and sign, a symbolic surface and kiosk of collected information. The re-imagining of the building will call for you to transform the street façade of the building as an interwoven expression of the area, the signifier. Simultaneously you must deal with the ground floor volume of the building and the invisible volume bound by pavement edge and building envelope. In this space you are tasked to design a site specific museum, the signified. This architecture should emerge from the re-reading, analysis, extraction and synthesis of spatial and tectonic concepts evolving in the series of drawings.
Your building and surrounding components should respond to the socio-political reality in the area as well as the incongruencies and dormant informers of the surrounding fabric. The architecture should communicate the complex and diverse nature of this in some legible way (expressed spatially, tectonically or through information). Your building and site extent should become a place and space that communicates through its experience at varying scales – person, people, neighbourhood, spine, city. Likewise your building programme can range from diverse to singular - refining the programmatic requirements to a more relevant and contextual response.
The outputs for this task are limited to the following artefacts:
- Ground floor plan - showing context, street, edges, existing and new architectural and urban landscape.
- Cross section - showing ground floor space and place, street connection, re-imagined skin.
- Street elevation – showing the re-imagined beacon imbedded in the immediate context.
- Axo – a semiotic expression contextually anchored - a composite layered representation of skin, space,
  content, context, threshold, tectonic… ALL CONSIDERATIONS IN PROCESS
- Process model - tracking explorations, analysis, representation, struggles, discoveries.



design requirements
Your design scheme must deal with the site and building as a considered extent – addressing the ideas of edges and separation, connectivity, sub/urban amenity, etc. The architectural programme should incorporate;
A museum and archive (information point)
A gathering space
A NEW PUBLIC function/service/opportunity
A parcel on a route
The programmatic ‘footprint’ must include only spaces within the existing envelope and the portion of street and sidewalk as a spatial and surface extension of the building. 












CONTEXT and SITEThe following SITES OF SIGNIFICANCE have been identified as ARCHITECTURAL CHARACTERS (protagonist figures) for each of the ‘local areas’. All students in each group must engage the selected site.










PROJECT SPECIFIC REQUIREMENTS
- Investigate the social-political history and meaning of the site through intensive, visually driven
  architecturally focused mapping.
  A focus on DRAWING as a thinking tool for exploration and representation.
- Document observations and distill data into visual communication of findings.
- Translate observations into workable concepts and tools for design.
- Develop a consistent visual language (brand/identity) through experimentation with drawing, montage,
  collage, photography, film et.al.
- Design a building – an expression of history, meaning and comment.
  A conversation with context, community and user – cultural, infrastructural, social, public and personal.
- Synthesise concepts dealing with the ‘signifier’ and ‘signified’.

DESIGN TOOLKIT
Your design toolkit will emerge through the development of drawing outputs as processes of analysis, discovery and experimentation as outlined in task 1’ above.












Image: Perry Kulper; Fast twitch
SUBMISSION REQUIREMENTS
- Consolidated context mapping and analysis (from project 2) showing the allocated site as a conceptual
  nexus of ‘actors’, ‘forces’ and narratives within the larger local area. Scaled to suit.
- Precedents (self-sourced) and extraction of principles from these case studies.
- Process (extensive explorations and collections of ‘drawings’)
- Final rendered drawings and presentation model:
                  Composite site/GF plan @ 1:100
                  Street elevation @ 1:100
                  Cross section @ 1:50
                  Layered/exploded Axo @ 1:100
                  Process/study model @1:200 (generated through the duration of the project. Process as product)



OUTCOMES
- To develop the ability to access historical and socio-political information of architectural sites at varying
  scales and focus; urban, sub-urban, cultural, infrastructural, spatial, human.
- Develop the skill of conceptualizing designs and architectural schemes at a sub-urban scale with a
  response to adjacent urban context.
- Initiate an engagement with a contemporary design methodology and approach related to a specific
  context.
- Resolve multi-scaled programmes and integrated spatial arrangements focusing on a community/user
- Generate an architectural response through a process driven methodology with a focus on drawing
- Develop a critical and theoretical premise to be explored and resolved in the architectural design



Image: Chora; Main Plan of the Hoje Tasstrup new suburb city


EVALUATION CRITERIA
- Understanding of urban complexity. Mapping and urban response.
- Understanding and demonstration of heritage and the impact on building design and content.
- Communication of narrative in design process (drawings) and final scheme.
- Critical analysis and extraction of principles and tools.
- Architectural resolution. Tectonic, scale, usability, build-a-bility.
- Visual and physical representation.

RECOMMENDED READING
Lynch K. The Image of the City. Harvard-MIT. 1960
Bremner. Writing the City into Being: Essays on Johannesburg 1998-2008
Jimenez Lai. Citizens of No Place: An Architectural Graphic Novel. 2012
Bacon E. Design of Cities. Penguin. 1976
Jacobs J. The Death and Life of Great American Cities.
New York: Random House. 1993 [1961]



PROGRAMME


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